Luigi Pessina

Hi, I'm Luigi Pessina. Welcome to my profile!

Luigi Pessina's Bio:

Luigi Pessina's Experience:

• EMEA Tablet Segment Manager at Intel

  March 2011 - August 2011

  In charge of defining the Tablet Segment strategy for the EMEA region

• EMEA World Ahead Program Lead at Intel

  March 2007 - March 2011

  EMEA World Ahead Program - creating demand for Intel platforms via Solutions, new usage models, and ecosystem scaling in new markets and emerging segments (Education, Telco/Broadband, Healthcare, Gov. Stimulus, Content)

• Business Marketing Manager EMEA at Intel / Internet marketing

  July 2003 - March 2007

  Managing the EMEA Business/Enterprise websites www.intel.co.uk/business (in UK, France, Germany, Italy, Spain and Russia). Web and Online Advertising programs targeted to IT managers

• Marketing Program Manager at Intel

  September 2001 - July 2003

  Managed the EMEA Customer Promotions Program Provided high-impact tools for sales field & marketing programs

• Marketing Development Engineer at Intel

  July 2000 - September 2001

  Developed relationships with major Consultants & Solution Integrators Managed the Market Development Fund database & the reimbursement process ?Realized targeted marketing events (10 e-business events around EMEA) Regional Marketing Ownership for Italy, EMAR & Israel:

• EMEA Marketing Manager - Intel Developer Programs at Intel Corporation

  August 2011

  Team Leading the Marketing Team and Engagements for the Intel Developer Program across EMEA.

Luigi Pessina's Education:

• Munich Business School

  1994 – 1998
  EU Business Administratino Degree